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Increase Your ROI with PR
Public Relations (PR) is a specialization of marketing that requires strategy, innovation, analytics and relationships. Unlike advertising, PR positions visionaries and experts front and center, organically. It is earned media and carries much higher esteem and trust.
Why the name Viper? In many cultures, the snake or serpent is a symbol of protection, salvation or knowledge. We hope that Viper PR is impactful in a positive way, for you.
Build brand awareness, create buzz, collaborations and coverage. Increase brand visibility and reach a wider audience.
Position yourself more deeply as a thought leader and visionary; obtain speaking opportunities, interviews and showcase expertise.
Create anticipation and interest as you manage reputation or launch new products and services with the foundation of public relations campaigns.
Strategic partnerships and collaborations can be facilitated through PR efforts; these campaigns often reach wider audiences and boost trust.
VIP+ or 1:1 ?
Our 1:1 clients are those who prefer a hands-on approach, entrusting us to handle the heavy lifting and manage their PR efforts from start to finish. These clients value our expertise, experience, and dedicated attention to their specific goals. We work closely with them, acting as their trusted PR partner, and take on the responsibility of executing comprehensive PR campaigns on their behalf.
On the other hand, we also have a hybrid membership program (VIP+, Viper Independent PR) designed for clients who prefer a more do-it-yourself (DIY) approach- We understand that some businesses or individuals may have the resources and desire to actively participate in their PR strategies. For these clients, we provide guidance and support to help them navigate the PR landscape effectively.
By offering both 1:1 services and a membership program, we ensure that we can cater to a wide range of clients with diverse needs and preferences. Whether our clients require full-service PR management or prefer to take a more hands-on role, we are committed to delivering exceptional results and helping them achieve their PR objectives.
Why work with us
We are an award-winning boutique agency boasting being the only PR Firm that brings decades of psychology, finance therapy and neuromarketing to our clients.
Some of our placements include:
Monthly, we send our news, case studies and information that brands can use for marketing efforts, leadership or inspiration.
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